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It is easy to use and offers a variety of useful reports, including rank history, search volume as well as keyword difficulty and CPC estimates. It has a vast database of websites that compete with it and is continually adding to its own database.<br><br>Ahrefs is most valuable due to its ability to analyze competitors in detail. You can enter any website and view its backlink profile as well as organic search traffic and top-performing pages. With the 'Keyword Explorer'' you can find out the keywords that are being targeted. It also has an option called "Disavow Links that allows you to remove any links that harm your ranking without having to manually edit your link list. You can upload a list of disavowed links in the bulk of links that have been disavowed.<br><br>BrightEdge<br><br>BrightEdge is an all-in-one SEO tool that allows marketers to monitor and examine content performance, and much more. 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